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B
BARCODE
Mobile event bar — BE/BENELUX
Active
R
REGATTA
Brand approved — plans in progress
Active
L
LOANTON
Brasserie & Lounge — Affligem
Onboarding
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B
BARCODE
Active
Social Plan
Performance

Monthly Plans

April 2026
Published
9 posts · 18 stories
March 2026
Published
9 posts · 18 stories
+ New Plan May 2026
Reports
BARCODE — April 2026 Social Plan
Client
BARCODE
Period
Platform
Instagram Live
Facebook Available soon
TikTok Available soon
LinkedIn Available soon
Pinterest Available soon
X Available soon
Total Posts
Total Reels
Total Stories
Month Objective
1
Content Pillars
P1
A Bar Anywhere
The bar as hero. Setup, equipment, presence. Any event, any setting.
P2
Premium Drink Service
The drink as hero. Craft, quality, product close-up.
P3
Private. Corporate. Public.
People and events as hero. Social energy, portfolio range.
2
Visual Layout
Instagram Grid Preview
3
Full Month Overview
Full Month Overview
# Date Day Pillar Format Topic Link
01Apr 1Tue A bar anywhere. Open →
02Apr 4Fri Built to perform. Open →
03Apr 8Tue Every event. One bar. Open →
04Apr 11Fri Plug in. Pour. Open →
05Apr 15Tue The drink. Considered. Open →
06Apr 18Fri The bar you don't see. Open →
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4
Week by Week Breakdown
Weekly Detail
Week by Week Breakdown
Posts0 TOTAL
Reels0 TOTAL
Stories0 TOTAL
5
Handoff Notes
Handoff Notes
Notes for Posting Manager
Posting Cadence
2 posts per week. Tuesday and Friday. Every post gets a story the same day. No exceptions.
Pinned Post Rules
Posts 1, 2, 3 = permanent pinned slots. Do not unpin. These three posts introduce BARCODE. They stay at the top of the grid for the full first quarter.
Brand Voice. Quick Rules.
Anonymous Pro only. All caps for headlines. Short sentences. No emojis. No slang. No corporate phrasing. No em dashes. Use periods and line breaks.
SEO Keywords
No hashtags. SEO keywords in copy only. End every caption with: Event bar Belgium. Bar service Belgium.
What We Need From You
Posts 4 through 6 are blocked until client photos are received. 1. Bar setup. 2. Cocktail close-up. 3. Event atmosphere.
Story Rules
April stories are independent from posts. Stories have their own content, not tied to post topics or dates.
Posts (9)
POST 01 Brand awareness reel Reel APPROVED
Caption draft
We set the bar. Every time, every event. Behind every unforgettable night is a team that shows up with precision and passion. This is what we do. This is BARCODE.
#barcode #mobilebar #eventbar #benelux #bartending
POST 02 Event teaser Post DRAFT
Caption draft
Something big is happening this April. Mark your calendars. We can't say more just yet. Stay close.
#comingsoon #barcode #event #april2026
POST 03 Team feature Post DRAFT
Caption draft
Meet the people who make it happen. Not just bartenders. Storytellers, perfectionists, energy makers. This is the BARCODE team.
#teambarcode #behindthebar #bartender #mobilebar
POST 04 Behind the scenes Story READY
Caption draft
Setup day. The calm before the storm. Two hours before doors open, and we're already in our zone. Watch the full setup story on our highlights.
#bts #setup #barcode #eventprep #mobilebar
POST 05 April event recap Reel APPROVED
Caption draft
That was a night to remember. Thank you to everyone who was part of it. The energy, the people, the drinks. Pure BARCODE. Highlights reel inside.
#eventrecap #barcode #mobilebar #april #benelux
POST 06 Cocktail spotlight Carousel PUBLISHED
Caption draft
This month's signature: the April Smash. Fresh, bold, unexpected. Just like us. Swipe to see how it's made. Which one would you order?
#cocktail #signature #barcode #mixology #april
POST 07 Client testimonial Post
Caption draft
"They transformed our event. Not just the bar. The whole vibe." When a client says this, it means everything. We build more than drinks. We build moments.
#clientlove #testimonial #barcode #eventbar #review
POST 08 Weekend offer Story SCHEDULED
Caption draft
Planning something for this weekend? We've got a special offer for last-minute bookings. Swipe up to get in touch. Available Friday and Saturday evenings only.
#weekend #offer #barcode #mobilebar #booking
POST 09 Monthly wrap Reel DRAFT
Caption draft
April, wrapped. What a month it's been. New events, new clients, new cocktails, same BARCODE energy. May? We're ready. Are you?
#monthlywrap #april #barcode #mobilebar #benelux
Content Pillars
P1
Brand Identity
Who we are, what we stand for. Visual consistency and tone of voice.
P2
Community
Client stories, testimonials, engagement. Building the BARCODE tribe.
P3
Events
Teasers, recaps, behind the scenes. Show the energy of every event.
P4
Product Spotlight
Cocktails, setups, menus. Make the product irresistible.
P5
Offers
Promotions, availability, seasonal specials. Drive direct bookings.
Posting Schedule
Date Format Pillar Topic Status
APR 03ReelBrand IdentityBrand awareness reelAPPROVED
APR 07PostEventsEvent teaserDRAFT
APR 10PostCommunityTeam featureDRAFT
APR 14StoryEventsBehind the scenesREADY
APR 16ReelEventsApril event recapAPPROVED
APR 18CarouselProduct SpotlightCocktail spotlightPUBLISHED
APR 21PostCommunityClient testimonial
APR 24StoryOffersWeekend offerSCHEDULED
APR 28ReelBrand IdentityMonthly wrapDRAFT
Handoff Notes
Notes for BARCODE team
All captions are drafts. Review and adapt tone where needed before publishing. Reels (Posts 01, 05, 09) need video footage from the BARCODE team. Send assets to hi@gwl.studio. Stories (Posts 04, 08) can go live as is. Format: 9x16, no text overlay needed. Carousel (Post 06): 4 to 6 slides. Cocktail photos + recipe card. Send product shots. Hashtags are suggestions. Add local event hashtags where relevant (#vilvoorde #brussels #gent etc.).